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Understanding Your Google AD Account ...

Understanding Your Google AD Account Video Part 3
Understanding Your Google AD Account Video Part 3 A presentation on Understanding Your Google AD Account Video Part 3

Understanding Your Google AD Account ...

Understanding Your Google AD Account Video Part 2
Understanding Your Google AD Account Video Part 2 A presentation on Understanding Your Google AD Account Video Part 2

Understanding Your Google AD Account ...

Understanding Your Google AD Account Video Part 1
Understanding Your Google AD Account Video Part 1 A presentation on Understanding Your Google AD Account Video Part 1

Using Keywords is Like Applying to a ...

Using Keywords is Like Applying to a University Video
Using Keywords is Like Applying to a University Video A presentation on Using Keywords is Like Applying to a University

The What Why and Who on PPC Video

The What Why and Who on PPC Video
The What Why and Who on PPC Video A presentation on The What Why and Who on PPC

Update on Google PPC Video

Update on Google PPC Video
Update on Google PPC Video A presentation on an Update on Google PPC

More About PPC Video

More About PPC Video
More About PPC Video A presentation on More About PPC Video

Should You Use Banner Ads Video

Should You Use Banner Ads Video
Should You Use Banner Ads Video A presentation on how you Should Use Banner Ads Video

How to Write Ads that Get People Clic...

How to Write Ads that Get People Clicking Video
How to Write Ads that Get People Clicking Video A presentation on How to Write Ads that Get People Clicking Video

Finding Effective Keywords in Google ...

Finding Effective Keywords in Google Video
Finding Effective Keywords in Google Video A Video presentation on Finding Effective Keywords in Google.

Google Adwords Basics Video

Google Adwords Basics Video
Google Adwords Basics Video A presentation on Google Adwords Basics Video.

PPC Costs Video

PPC Costs Video
PPC Costs Video A video presentation on PPC Costs.

Short and Long Tailed Keywords Video

Short and Long Tailed Keywords Video
Short and Long Tailed Keywords Video A video presentation on Short and Long Tailed Keywords. See More at http://wbweeksjr.com  

The What Why and Who on PPC

The What Why and Who on PPC
The What Why and Who on PPC The PPC idea was fairly simple, allowing users to bid on specific keywords, and when a Google searcher enters a query containing one of your keywords, your ad would appear. The results would appear on the side of your normal ‘organic’ search results and the rank would depend on the relevancy of your ad [...]

Update on Google PPC

Update on Google PPC
Update on Google PPC   The big news straight off the bat as Google Shopping previously a free service, has turned into a paid business model. Previously, product listings appeared in shopping results for free. Users uploaded a product feed via Google’s Merchant Center. In the USA Google Shopping is no longer free and has become an integ [...]

More About PPC

More About PPC
More About PPC Think of a world in which an advertiser only pays for advertising that actually works. A world in which you don’t have to worry about placing a 250×250 ad in a newspaper and hope that it brings some foot traffic to your retail shop and covers your expenses. A world where people are, in a sense, searching for your advertis [...]

Keywords Make a Difference

Keywords Make a Difference
Keywords Make a Difference Why do some sites get a lot of traffic and others zero? The following article helps to show why this happens. When you design your web pages, are they doomed to failure right from the start? Will your audience even be able to find them? We know that ranking well in the search engines is critical to your online succe [...]

Paid verses Free Advertising

Paid verses Free Advertising
Paid verses Free Advertizing Future Revenue Models for publishers dominated the discussion at the DeSilva + Phillips Dealmakers Summit 2010. “We believe in content but we’re struggling to monetize it,” said Jeff Horing, managing director of Insight Venture Partners. “It’s not really an issue now but it could be a problem in five years when w [...]

Talk about Keyword Stuffing

Talk about Keyword Stuffing
Let’s Talk about Keyword Stuffing Keyword stuffing is the practice of entering as many keywords onto a page as physically possible and has long been the scourge of SEO white hats everywhere. There was a time when this method worked back in the early years of search engines, one could easily manipulate a page’s ranking on Google’s SERP [...]

More About Keywords

More About Keywords
More About Keywords The way people shop has changed in the age of search engines. People are increasingly using search engines to help them find the products or services they are looking for. To do this, they type keywords into sites like Google, YouTube or Bing. The engines then rank sites related to these keywords based on relevance and aut [...]

Understanding Your Google AD Account

Understanding Your Google AD Account
Understanding Your Google AD Account   The first thing to understand about your Billing Summary (in your My Account tab) is that you’re billed based on your credit history with Google as well as your activity. That means we automatically bill your credit card every month, or when you reach your credit limit – whichever comes first. Cred [...]

How to Write Ads that get People Clic...

How to Write Ads that get People Clicking
How to Write Ads that get People Clicking Writing ads may well be the hardest part of AdWords to master. On the other hand, with AdWords, you’ll know what works and what doesn’t right away, because your clicks will tell you. The best way to see which ads bring you the best results is to write three or four at one time. Then check your clicks. [...]

Finding Effective Keywords in Google

Finding Effective Keywords in Google
Finding Effective Keywords in Google Selecting keywords is one of the most important parts of creating a successful ad campaign. The trick to picking the best keywords is to use this five-step process: expand, match, scrub, group, and refine. Let’s go through each of these, so you get a better idea of what each one specifically refers t [...]

PPC Costs

PPC Costs
PPC Costs Pay per click (PPC) (also called Cost per click) is an Internet advertising model used to direct traffic to websites, where advertisers pay the publisher when the ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market. Content sites commonly charge a fixed price per click ra [...]

How to Write Ads that get People Clic...

How to Write Ads that get People Clicking
How to Write Ads that get People Clicking Writing ads may well be the hardest part of AdWords to master. On the other hand, with AdWords, you’ll know what works and what doesn’t right away, because your clicks will tell you. The best way to see which ads bring you the best results is to write three or four at one time. Then check your clicks. [...]

Finding Effective Keywords in Google

Finding Effective Keywords in Google
Finding Effective Keywords in Google Selecting keywords is one of the most important parts of creating a successful ad campaign. The trick to picking the best keywords is to use this five-step process: expand, match, scrub, group, and refine. Let’s go through each of these, so you get a better idea of what each one specifically refers t [...]

Google Adwords Basics

Google Adwords Basics
Google Adwords Basics How do these small ads work When a user enters a search query on Google.com, Google displays webpages and ads that most relate to the word or phrase entered. With webpages, Google scans keywords on each webpage in its index to see if that page matches the user’s query. With ads, you get choose the keywords that relate to [...]

PPC Costs

PPC Costs
PPC Costs Pay per click (PPC) (also called Cost per click) is an Internet advertising model used to direct traffic to websites, where advertisers pay the publisher when the ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market. Content sites commonly charge a fixed price per click rat [...]

Pay Per Click Campaigns

Pay Per Click Campaigns
Overview Gate One Marketing has the advanced expertise to help you utilize Google, Microsoft (Yahoo and Bing) and Facebook campaigns to generate leads for any business. Let us create a custom lead campaign for your business. We can target any market in any country! Please contact us to discuss how we might help your business with a targeted s [...]

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Use Back Links to Decrease your Ranking Video
Use Back Links to Decrease your Ranking Video A Presentation on how to Use Back Links to...
The Use of A verses An
The Use of A verses An Articles? Indefinite? Acronyms? From time-to-time we all need a...

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